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Bresser’s Information Service is a family-owned company that has been helping individuals, large and small businesses and governments to meet their marketing and research needs for over 60 years.

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Direct Mail Marketing list

Direct Mail Marketing List

Looking for a Better Direct Mail Marketing List?

When you need to find the right prospects for your business, where do you look? Does it depend on whether you are looking for a business to business direct mail marketing list or  a list that will help you to target individual consumers? Do you look for just any direct mail marketing list? Or do you look to build a list that is more specific?

With Bressers Information Services, it does not matter whether you are searching for business to business lists or a business to consumer direct mail marketing list; you will be able to find the right leads for either with the Bressers' directories. You will be able to search your way for the leads you really need to add to your direct mail marketing list: leads for those businesses or individuals with similarities to your current best customers. And, you can feel confident that you are finding those target leads in a very inexpensive way.

Take business leads for example. With Bressers' nationwide business database, you will be able to search with a printed directory, an online directory or their Criss Cross Plus CD-Roms to find the right businesses to add to your direct mail marketing list. You will be able to search for businesses of a particular type with a search based on Standard Industry Classification code, so that you can target businesses in a specific industry with your products and services. You will also be able to search based on other characteristics of the businesses characteristics like the number of employees or the company's estimated sales volume so that you can be sure you are reaching the companies that would benefit most from your products and services.

But with Bressers' business directories, you do not just find leads for the company. You are also able to find the right contact at that company. While most companies list a primary contact who is the owner, CEO, or the company president, with many companies you will be able to identify those people at other levels of management. That way, you can be sure that the person named on your direct mail marketing list is someone who can see the benefits of your product or service and act on the information.

Similarly, you can find the right individuals to add to your direct mail marketing list. You will be able to search the Bressers' consumer database to find those individuals who live in a certain area based on county, zip code, census tract or neighborhood an area where your current customers live. You will also be able to locate individuals with certain demographic characteristics you will be able to find those individuals who are a specific age, who work in a particular industry, have a certain income or whose families are a certain size. And, you will be able to search for the self-reported interests and hobbies that these individuals have.

Though having highly targeted leads on your direct mail marketing list is priceless, with Bressers' directories, you can be sure that you are adding to your list in a cost effective way. At just pennies per listing, Bressers directories are a very inexpensive way of finding the leads you need to market your products or services to the right people.

Why settle for anything but the best leads you can find? Before you build your next direct mail marketing list, visit www.bressers.com to learn more about their directories and other services that will help you to run your business more effectively.